Beautiful engraved specimen certificate from the Saatchi & Saatchi Company
dated in 1988. This historic document was printed by United States Banknote Company and has an
ornate border around it with a vignette of an allegorical woman . This item has the printed signatures of the Company's President and Secretary and is over 19 years old.
Saatchi & Saatchi is an advertising agency founded by brothers Maurice (now Lord Saatchi) and art collector Charles, both born in Baghdad, Iraq, to Jewish parents. They are most famous for their campaign on behalf of the Conservative Party before the 1979 UK general election and for the adverts for British Airways and other state-owned interests privatised by the Conservatives in the 1980s.
After working for other advertising firms, the two brothers established their own company in 1976. With the support of American investors, Saatchi & Saatchi pursued a policy of buying out competing firms with lucrative established contracts. In 1995, a boardroom coup saw the brothers leave the company and set up a new firm M&C Saatchi.
Saatchi & Saatchi's holding company is Publicis in 2001. Saatchi's worldwide CEO is Kevin Roberts. Saatchi & Saatchi has offices in over 80 countries around the world. Its worldwide headquarters are in New York City. Its other main office in the United States is located in Torrance, California. In the US, Saatchi's largest clients are Toyota, Procter & Gamble and General Mills.
The London office, the home of the original agency, is on Charlotte Street and has its own pub, named "The Pregnant Man" after the firm's first famous ad. London is often the base for many of Saatchi's pan-European accounts, which include Toshiba, Sony Ericsson, and VISA.
Saatchi & Saatchi entered a new phase in 1997 when it officially dropped "advertising" from the name. Under the direction of its new CEO, Kevin Roberts, the agency sought to be known as an "ideas company". This gave rise to the Lovemarks philosophyŚa theory that is premised on the concept that 'brands are dead'. Lovemarks has been the driving force for many of Saatchi's global clients, which include over 50 of Brandweek's Top 100 Brands in Advertising. Across its 189 offices, Saatchi & Saatchi works with the likes of VISA, Sony, Lexus, Guinness, Hewlett-Packard and others to promote the Lovemarks philosophy.
Specimen Certificates are actual certificates that have never been issued. They were usually kept by the printers in their permanent archives as their only example of a particular certificate. Sometimes you will see a hand stamp on the certificate that says "Do not remove from file".
Specimens were also used to show prospective clients different types of certificate designs that were available. Specimen certificates are usually much scarcer than issued certificates. In fact, many times they are the only way to get a certificate for a particular company because the issued certificates were redeemed and destroyed. In a few instances, Specimen certificates we made for a company but were never used because a different design was chosen by the company.
These certificates are normally stamped "Specimen" or they have small holes spelling the word specimen. Most of the time they don't have a serial number, or they have a serial number of 00000. This is an exciting sector of the hobby that grown in popularity over the past several years.